Barefoot Books: How To Be A Barefoot Books Top Earner

September 19, 2011

MLM Companies

Barefoot Books, headquartered in Cambridge, Massachusetts, is a multi-level marketing company in the children’s literature segment.

If you want to become a top earner in Barefoot Books, you need a promotion strategy to implement because you’ll run out of friends and family to approach.

The single most important skill you could ever learn is marketing.

I’ve been groomed by 6 and 7-figure income earners who taught me the following strategies we quietly use to build large businesses:

Barefoot Books Strategy #1: Create A List Of Leads

Develop a list of prospects on the World Wide Web. Not a list of friends and family and associates you already know.

Leads you generate on the Internet are going to be substantially more responsive than any leads you could ever buy. Leads you generate will convert into new Barefoot Books reps far more frequently than any other leads.

In addition, when you learn to produce leads, you will NEVER run out of people to talk to about your Barefoot Books business.

Here’s how: Produce a powerful, “irresistible” bonus for your prospects, in return for their contact info.

Specifically, produce a totally free training that reveals to other home business owners ways to solve a vital business problem – such as how to generate leads, bring in more distributors, boost retention, etc. This may be a relevant training video, online webinar, email course, or a a complimentary PDF report.

On your website (like a blog), offer this free lesson in return for the prospect’s name, phone and email address.

As soon as the prospect offers these details, he/she becomes a lead for your Barefoot Books opportunity.

Your next step is to develop a relationship with your prospects and eventually introduce them to your Barefoot Books business.

Barefoot Books Strategy #2: The Power Of Massive Action

Get in the vicinity of top notch producers in businesses such as Barefoot Books, and you’ll hear the phrase “massive action” repeated. To develop a big, successful Barefoot Books business on the web, you have to take massive action too.

Focus on revenue-generating actions, such as advertising, closing sales and sponsoring new reps into Barefoot Books. Cut out unproductive time wasters, such as “getting organized”, watching television, and busywork. Work regularly.

Build your Barefoot Books business daily, regardless of your personal preferences. Schedule your days into productive time blocks. Stop making excuses. You will likely need to grow to be a different person to realize success with your Barefoot Books business.

Massive action will generate more income in your Barefoot Books enterprise than just about any other tactic.

Leverage The Power Of Follow Up Email

Barefoot Books Strategy #3: Complement your telephone follow up with automated email.

When you create a lead for your Barefoot Books opportunity, call up your lead exactly the same day (preferably, that same hour), when your lead is still fresh.

Ask questions to obtain a feel for what your prospect is seeking. Determine whether the prospect is really a fit for your Barefoot Books .

Next, direct qualified prospects to the next step in your exposure system: a live webinar, three-way call, an recorded video, DVD, or another business presentation tool about your Barefoot Books opportunity.

Continue to follow up with your Barefoot Books business, prospects via e-mail.

Mail your prospects 1-2 email messages EACH DAY.

Not every other day. Not once a week. E-mail your prospects EACH DAY. Marketing tests show over and over daily emails can boost your sales by 30%-60%.

Do not worry about people that unsubscribe from your list. These people weren’t going to buy anything anyway.

In every e-mail, teach your prospects a method or approach to assist them to generate additional website visitors, attract a lot more leads, improve sales, or another skill.

In the end of every single email message, and also within the body of every email, incorporate a link to the next step in your exposure process for your Barefoot Books business.

This may be the presentation tool (the live webinar, or 3 way call about Barefoot Books, or internet video, or other marketing piece about Barefoot Books) you referred the prospect to over the phone.

E-mail follow up:
– Enhances phone follow-up, it doesn’t replace calling leads by telephone
– Positions your message in front of prospects while you do other things
– Delivers the same marketing message about your Barefoot Books opportunity, every time

Utilize an autoresponder such as Aweber, a service which automatically delivers your email messages on your behalf each day.

Load up your already-written emails into your autoresponder, and you’ve got an automated follow-method to complement your phone follow-up.

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